Dear Cybba: How Do I Keep My Customers Loyal?
We’re now six months into a global pandemic that’s disrupted everything from how we work (from home, if we’re lucky) to what we eat (anything / ...
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Mid-Funnel Tactics: Dynamic Product Recommendations
A dynamic product recommendation engine displays a carousel of products and is usually embedded as a widget on product or category website pages. The ...
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3 Out-of-the-Box Ways to Refresh Your Retargeting
Visit Website. Abandon Shopping Cart. See Retargeting Ad. Repeat.
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4 Ways Marketers Can Adapt to the New Normal
We talked about how consumer behavior has changed during the global pandemic, but what is the “new normal” for marketing strategy? How do we conduct ...
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Business in the Time of Coronavirus
As the stock market drops and businesses of all sizes close their physical doors, it’s natural to succumb to the panic and feelings of existential ...
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[Infographic] 2019 Cybba Monday Checklist
Cyber Monday has become a welcome alternative to the frenzy of Black Friday shopping. In 2018, Cyber Monday set eCommerce records in the United ...
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How to Power Your Holiday Campaigns with Personalization
There are 41 days until Christmas and this year, the days between Thanksgiving and Christmas are even more precious than in years past. No, it has ...
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4 Ways to Tackle Browse Abandonment
You’ve heard of cart abandonment. But what exactly is browse abandonment? And what can you do to avoid it?
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