how to maintain your businesses during Coronavirus

Business in the Time of Coronavirus

As the stock market drops and businesses of all sizes close their physical doors, it’s natural to succumb to the panic and feelings of existential ...

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compelling email copy

Best Practices for Email Remarketing: Compelling Copy

Strong Subject Lines How important is your email copy? Consider the following statistics:

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Email Remarketing Personalization

Best Practices for Email Remarketing: Personalization

Tom Lafarge, Cybba's product marketing manager, provides some of the best practices for email remarketing and personalization.

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email remarketing design

Best Practices for Email Remarketing: Design

With cart abandonment at over 70% on average a strong Email Remarketing strategy will allow you to recover revenue and boost your sales by 5% to ...

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how to write email remarketing copy

Best Practices for Email Remarketing: Email Copy

Subject Line 47% of email recipients open emails based on the subject line & 69% of email recipients report email as spam based solely on the ...

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B2B marketing story

Crafting Your B2B Marketing Story

Terrible B2B marketing needs to stop. How many times has your inbox been packed with sterile marketing content, with a design template circa 2005? ...

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subject lines that convert

10 Ways to Write a Subject Line that Converts (With Examples)

While email is 40 times more effective at acquiring new customers than Facebook or Twitter, crafting a poorly-optimized or “spammy” email will ...

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email remarketing

What Email Remarketing Means for You

If you’ve ever shopped online, you know that sometimes you intend to purchase a product, but abandon the site before making your purchase. In ...

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