How to Create Ads that Pack a Punch

A good ad campaign is like a road trip. You need a data-driven but flexible strategy to act as your roadmap (or, more realistically, your smartphone navigation app), and you need your high impact visuals— your vehicle— to deliver your message at...

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What are the Signs of a Great Media-Buying Partnership?

It’s no secret that the agency-client relationship is built on shaky ground.

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The Key to Achieving Marketing Efficiency in the Airline Industry

As the airline industry continues to streamline operations, we have noticed an opportunity to improve on inefficiencies in vendor management. Like other industries, airlines work with multiple partners to execute marketing and advertising...

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[Infographic] Fall Kicks off Sports Spending

Football, soccer, and hiking are just a few fall activities that rake in some serious revenue. Learn about industry trends and the growth of sports and recreation spending in our infographic.

Download our infographic! 

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Are Your Facebook Ads Working For You? Or Are You Working For Them?

We’ve all been prodded to visit a website because of a persistent Facebook ad – the kind that follows you to Instagram and back to Facebook. With a reported 9.21% average conversion rate across industries, we know Facebook ads work. How does a...

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