Beyond the Cart: Abandonment in 2020
As marketers, we have finally recognized that our relationship with customers does not end with a single bottom-of-the-funnel conversion. We have ...
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Business in the Time of Coronavirus
As the stock market drops and businesses of all sizes close their physical doors, it’s natural to succumb to the panic and feelings of existential ...
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What are Luxury Brands Doing to Stay Relevant in the Age of Online Shopping?
Cartier. Van Cleef & Arpels. Louis Vuitton. These names, and the visions of glistening storefronts that they conjure, are synonymous with luxury.
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What the 2019 Holiday Season Taught Us About Mobile
If your business follows a traditional sales cycle, January is a time to finally catch your breath and reflect on the holiday season. If you’re ...
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3 Questions to Ask Yourself Before Bringing Digital Marketing In-House
Nothing is static in the world of digital marketing. It seems like every other day there’s a change to Facebook’s algorithm or an update to the ...
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[Infographic] 2019 Cybba Monday Checklist
Cyber Monday has become a welcome alternative to the frenzy of Black Friday shopping. In 2018, Cyber Monday set eCommerce records in the United ...
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Nicollette Dineen on Up&Up's Undeclared Podcast!
Nicollette Dineen, Cybba's Director of Media Strategy, was interviewed on the latest episode Up&Up's Undeclared podcast. In the episode, she ...
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How to Power Your Holiday Campaigns with Personalization
There are 41 days until Christmas and this year, the days between Thanksgiving and Christmas are even more precious than in years past. No, it ...
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