Beyond the Cart: Abandonment in 2020
As marketers, we have finally recognized that our relationship with customers does not end with a single bottom-of-the-funnel conversion. We have ...
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4 Ways Marketers Can Adapt to the New Normal
We talked about how consumer behavior has changed during the global pandemic, but what is the “new normal” for marketing strategy? How do we ...
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Industry Spotlight: Boutique Hotels Take Center Stage
While working with our boutique hotel partners over the past few months, we noticed a recurring theme. Bookings for long term stays or planned ...
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[Infographic] The New COVID-19 Normal: By The Numbers
The past two months have changed consumer needs and buying behaviors in ways most of us could never have imagined.
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Online Consumer Behavior During the COVID-19 Crisis
In the first few months of 2020, we've seen an unprecedented shift in online shopping habits brought on by the COVID-19 crisis. While some of ...
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Business in the Time of Coronavirus
As the stock market drops and businesses of all sizes close their physical doors, it’s natural to succumb to the panic and feelings of existential ...
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[Infographic] 2019 Cybba Monday Checklist
Cyber Monday has become a welcome alternative to the frenzy of Black Friday shopping. In 2018, Cyber Monday set eCommerce records in the United ...
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So You Want to Market Your CBD Company Online. Now What?
If you sell Cannabidiol (CBD) products, you already understand the value your product provides to your customers. Unfortunately, the rest of the ...
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