Confused woman working on laptop

Dear Cybba: How Do I Keep My Customers Loyal?

We’re now six months into a global pandemic that’s disrupted everything from how we work (from home, if we’re lucky) to what we eat (anything / ...

Read More
digital marketing peformance dashboard

Ask the Expert: What's New in the Cybba Performance Dashboard?

Cybba is on a never-ending quest to demystify channel performance for digital marketers across the globe. We’ve made great strides toward ...

Read More
digital ticketing campaigns

3 Ways to Analyze Digital Campaign Success for Ticketing Services

Analyzing your digital campaign starts with your goal: What was your campaign for? Your goal affects which Key Performance Indicators (KPIs) you ...

Read More
how to avoid overpaying for conversions

Attribution Inefficiency:  Avoid Overpaying for Your Conversions

The good news – Advertising and marketing spend have been increasing year over year.  In fact, digital ad spending in the U.S. is projected to ...

Read More
insight surveys product extension

Product Tips - Cybba Insight Surveys - New Product Extension

We are happy to announce the release of a new onsite engagement feature – insight surveys.

Read More
campaign performance dashboard

Announcing the Enhanced Cybba Performance Dashboard

As a Performance company, our Performance Dashboard is central to what we do. See the new improvements Cybba has made to its performance dashboard ...

Read More
audience segement overlap

Audience Segment Overlap Analysis

Learn how audience segment overlap reporting lets advertisers identify cross-sell opportunities and improve media planning.

Read More
analyzing digital campaigns

3 Ways to Analyze Digital Campaign Success

Analyzing your digital campaign starts with your goal: What was your campaign for? Your goal affects which Key Performance Indicators (KPIs) you ...

Read More