Blog - Cybba | Conversion Optimization

3 Ways to Analyze Digital Campaign Success for Ticketing Services

April 30, 2019

Analyzing your digital campaign starts with your goal: What was your campaign for? Your goal affects which Key Performance Indicators (KPIs) you ...

July 17, 2018

With cart abandonment at over 70% on average a strong Email Remarketing strategy will allow you to recover revenue and boost your sales by 5% to ...

February 06, 2018

Andy Frawley is the Chairman of the Board at Cybba Inc. and is an expert in modern marketers, digital marketing, email marketing, and customer ...

January 26, 2018

By Dave Mercurio and Kyle Natichioni Having grown up in the restaurant industry, I know the margins are tight. Owners need to squeeze every ounce ...

January 04, 2018

This article on emotional connections was originally written by Cybba's President of the Board, Andy Frawley, and appeared in CEO Forum Magazine.

November 28, 2017

As of 2017, While shopping in stores, 48 percent of shoppers research products on their smartphones and 54 percent do price comparisons. Only 13 ...

October 23, 2017

There’s only four weeks until Black Friday! Until then, ensure holiday optimization on your website and sales funnel. If you have specific ...