Ticketing

3 Ways to Analyze Digital Campaign Success for Ticketing Services

Analyzing your digital campaign starts with your goal: What was your campaign for? Your goal affects which Key Performance Indicators (KPIs) you ...

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Best Practices for Email Remarketing: Design

With cart abandonment at over 70% on average a strong Email Remarketing strategy will allow you to recover revenue and boost your sales by 5% to ...

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The Modern Marketer

Andy Frawley is the Chairman of the Board at Cybba Inc. and is an expert in modern marketers, digital marketing, email marketing, and customer ...

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How to Achieve 5-Star Restaurant Marketing

By Dave Mercurio and Kyle Natichioni Having grown up in the restaurant industry, I know the margins are tight. Owners need to squeeze every ounce ...

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How Emotional Connections Drive Consumers to Action

This article on emotional connections was originally written by Cybba's President of the Board, Andy Frawley, and appeared in CEO Forum Magazine.

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7 Musts to Increase Mobile Conversions

As of 2017, While shopping in stores, 48 percent of shoppers research products on their smartphones and 54 percent do price comparisons. Only 13 ...

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conversionefficiency

Don't Scare Away Your Sales: Holiday Optimization Checklist

There’s only four weeks until Black Friday! Until then, ensure holiday optimization on your website and sales funnel. If you have specific ...

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