Top Trends in AdTech for 2022
December 13, 2021
As another year comes to a close, it seems unlikely that 2022 will be any less eventful than the years before. Though each new year brings some ...
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New Product Announcement: Lynk
November 09, 2021
Cybba is excited to announce the launch of Lynk, a new product offering that enables our clients to seamlessly connect their paid media and marketing ...
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Multi Touch Attribution: Making Sense of the Complex Customer Journey
July 06, 2021
In the fragmented and complex customer journey, the ability to accurately measure and give credit to deserving touchpoints is imperative to ...
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