Ask the Expert: What's New in the Cybba Performance Dashboard?

Cybba is on a never-ending quest to demystify channel performance for digital marketers across the globe. We’ve made great strides toward achieving this goal by launching a custom performance dashboard for our clients. In the spirit of continual...

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Employee Spotlight: Michael South

Without its team of world-class technologists, the Cybba office is just another trendy, converted warehouse with exposed brick. Cybba builds teams of innovative, analytical, and tenacious tech professionals to breathe life into every aspect of...

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4 Ways to Tackle Browse Abandonment

You’ve heard of cart abandonment. But what exactly is browse abandonment? And what can you do to avoid it?

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[Infographic] Dos and Don'ts of Brand Loyalty

Creating a customer base that is loyal to your brand is just as important as engaging consumers in the first place. Prioritizing a personalized experience after a customer's first conversion will keep them coming back. Learn about the value of...

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How 4 Companies Use Brands to Build Lifetime Loyalty

Are you an owner of one of the 2 billion iPhones that are currently in circulation? Would you ever consider switching over to an Apple competitor when it’s time to upgrade? Apple has successfully built the largest brand following in the world...

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