[Infographic] Ad Blindness
With so much competition in the advertising space, it is a struggle to get the viewability your ads deserve. But do not worry! There are numerous ...
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Advertising on Podcasts
“In 2022, 82% of marketers plan to continue investing the same amount or increase their investment in podcasts or other audio content” (HubSpot). ...
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Email Retargeting During Cyber Week
Cyber Week is one of the busiest times of the year for businesses. It stems from Cyber Monday which was created in 2005 in hopes to get individuals ...
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Marketing During Economic Adversity
Product shortages, declining consumer sentiment, and a potential recession, what do these challenges mean for marketing moving forward? As we’ve seen ...
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How Elections Impact Digital Media
As the midterm elections grow near, it is becoming harder to ignore the sheer number of political signs and advertisements we encounter during our ...
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Using Onsite Tools for Promotional Holidays
As the holidays are approaching, it is important as a business to promote your brand before the chaos of the season. With uncertainty regarding the ...
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2022 OTT Trends
Since the introduction of streaming platforms, individuals everyday are continuing to make the switch from cable to OTT. In fact, OTT is expected to ...
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[Infographic] Email Remarketing Statistics
Is email still a vital marketing channel? The answer is absolutely yes! Email not only solves for keeping customers engaged, but also can increase ...
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Advertising Your Brand During Football Games is No Longer Out of Reach
It’s the most wonderful time of the year… It’s FOOTBALL SEASON! Every year around this time, Americans are preparing to watch their favorite teams ...
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Intro to Programmatic Audio
As more and more consumers turn to audio entertainment in the form of podcasts, online radio, and music streaming, brands see the opportunities that ...
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