Brenda Luna is Head of Account Management at Cybba's Mexico City office. Find out what Brenda's day-to-day at Cybba looks like, what she values the most, what her marketing advice is to online brands, and more!
Describe yourself in 3 words:
Cheerful, loyal & resilient
What does your day-to-day at Cybba look like?
My working day begins after leave my kids at the school. First I drink my daily coffee and start working. Normally I set up the new campaigns helped by great Cybba team, I follow up my clients requests, take some meetings with clients or prospects and do my accounts reports. I take my meal with my friends (Cybba MX team) and we have our laughing therapy. At the afternoon, return to my house, do exercise, talk with my family and read a book. I really enjoy my job.
What’s one thing every online brand should do marketing-wise?
First of all hiring us haha! Second, to integrate a full marketing plan including programmatic campaigns to drive traffic to their sites, martech tools to retain customers and get them to buy, finally, have a platform as Quick Sight or Data Disco to have a perfect control of their sales and products.
If you could choose any other career, what would it be and why?
I would probably choose psychologist or graphic designer. The first one because always have been interested on human conduct and help to fix some emotional issues. The second one it’s because I love to see the color playing with shapes and human faces.
What’s the best piece of advice you’ve ever received?
Live & let go
What’s your most-used productivity hack?
Maybe do a list every morning with all the activities of my day for me to get organized and focus on priorities before anything else, so I can be proactive and finish everything on time.
What three items would you take with you to a deserted island?
A book, a Swiss knife & another book.
Look at your phone – what’s your most-used emoji?