It’s easy to think of social media as the magic bullet for all of your marketing needs. You allocate a significant portion of your digital marketing budget to the promotion of a paid Facebook or Instagram campaign and wait for the influx of customer conversions.
At Cybba, we know that to get the most out of your paid social media campaigns, you have to understand how and where your audience spends time online. Our friends at My Biz Niche have created the infographic below to help you decide which platforms will best help you meet your business objectives and maximize your digital advertising spend.