Marketing Efficiency in Airline Industry

The Key to Achieving Marketing Efficiency in the Airline Industry

As the airline industry continues to streamline operations, we have noticed an opportunity to improve on inefficiencies in vendor management. Like ...

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FallKicksOffSportsSpending_Infographic_FeatureImage_CJ1

[Infographic] Fall Kicks off Sports Spending

Football, soccer, and hiking are just a few fall activities that rake in some serious revenue. Learn about industry trends and the growth ...

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Paid Facebook Ads

Are Your Facebook Ads Working For You? Or Are You Working For Them?

We’ve all been prodded to visit a website because of a persistent Facebook ad – the kind that follows you to Instagram and back to Facebook. With ...

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Dashboard Image

Ask the Expert: What's New in the Cybba Performance Dashboard?

Cybba is on a never-ending quest to demystify channel performance for digital marketers across the globe. We’ve made great strides toward ...

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Michael South Spotlight

Employee Spotlight: Michael South

Without its team of world-class technologists, the Cybba office is just another trendy, converted warehouse with exposed brick. Cybba builds teams ...

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Browse Abandonment Feature

4 Ways to Tackle Browse Abandonment

You’ve heard of cart abandonment. But what exactly is browse abandonment? And what can you do to avoid it?

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