Employee Spotlight: Tracy Tammaro

Every person at Cybba plays a key role in our success. Now in the Employee Spotlight is Tracy Tammaro. Read about her journey at Cybba, and her insights on what has contributed to her success as Director of Sales.

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Best Practices for Email Remarketing: Design

With cart abandonment at over 70% on average a strong Email Remarketing strategy will allow you to recover revenue and boost your sales by 5% to 15% Through this blog post learn how to best design your cart abandonment emails and boost their...

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Audience Segment Overlap Analysis

Learn how audience segment overlap reporting lets advertisers identify cross-sell opportunities and improve media planning.

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[Webinar Recap] Digital Strategies for Localized Lead Generation

How do you reach people in your local marketplace in ways that are meaningful to them?

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How to Grow Your Business on Instagram

Duc Ngo, Programmatic Media Trader at Cybba, offers his insights into Instagram as a channel for growth.

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Best Practices for Email Remarketing: Email Copy

Subject Line

47% of email recipients open emails based on the subject line & 69% of email recipients report email as spam based solely on the subject line (Invesp).

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