amazon marketing psychological tricks

8 Psychological Tricks in Amazon's Marketing Strategy

With Amazon having over 300 million users and 2 billion products, it’s one of the 5 biggest tech companies world-wide.  This is due to its ...

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email remarketing

What Email Remarketing Means for You

If you’ve ever shopped online, you know that sometimes you intend to purchase a product, but abandon the site before making your purchase. In ...

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baby boomer travel trends

Baby Boomer Travel: Trends + Tips

With the Baby Boomer generation now reaching retirement age, 99 percent will take at least one trip for leisure in the next year. But among ...

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back to school marketing

Back to School: School's Out, Back to School Marketing is In

Last year, total spending for K-12 and college back to school shopping was $75.8 billion. In fact, the back-to-school shopping season is the second

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color psychology

Color Psychology: How to Convert More Customers with Colors

When it comes down to it, color is 85 percent of the reason why a customer purchases a specific product. In fact, it takes 90 seconds for a ...

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