Consumer confidence returned in April and is expected to continue throughout the summer. Retailers can expect an 15% increase for online sales, and a 2-3% increase for in-store sales.
Every person at Cybba plays a key role in our success. Now in the Employee Spotlight is Mike Baldino. Read about his journey at Cybba and his insights on what has contributed to his success as a QA Analyst.
April 30, 2019
Analyzing your digital campaign starts with your goal: What was your campaign for? Your goal affects which Key Performance Indicators (KPIs) you should pay the most attention to. One digital campaign can’t do it all, but it can do a lot. This...
It’s easy to think of social media as the magic bullet for all of your marketing needs. You allocate a significant portion of your digital marketing budget to the promotion of a paid Facebook or Instagram campaign and wait for the influx of...
