Derek Sullivan Talks Marketing a Marketing Company on Youtalk Podcast

In January, Cybba Marketing Manager, Derek Sullivan, was featured on the Youtalk with Michael Norris podcast.

He discusses Cybba's approach to digital marketing across diverse verticals and the unique challenges of marketing a marketing company. (Wrap your head around that one.)

They cover:

• How to marketing a marketing company 
• How to market to prospects across industries
• Data-driven campaigns
• Marketing and Sales team alignment
• Tracking qualified leads

Watch the full discussion below: